Experiment

Entertainment

Watch CGI Fish Swim Around a Virtual Aquarium

04.09.15

By Sami Emory
Health

Participant 96645: My Life As a Baltimore Lab Rat

02.22.15

By Gillian Walters
Health

Twitter Might Know When You’re Likely to Die, but Don’t Expect It to Help You

02.02.15

By Luke Buckmaster
Tech

Finnish Rats Playing Basketball is a Thing

01.07.15

By Beckett Mufson
Tech

The World’s Largest Clairvoyance Experiment Has Begun

12.26.14

By Roc Morin
Tech

I Trained Rats to Trade, and Win, on Wall Street

12.05.14

By Michael Marcovici
Entertainment

Jamie xx is Scoring a Jonathan Safran Foer-Inspired Ballet

11.19.14

By Emerson Rosenthal
Entertainment

How Cynical, Clumsy ‘Morality Viral’ Videos Took Over the Internet

11.19.14

By Lucy Hancock
Tech

Science Experiments Create An Artwork In Two Countries At One Time

10.17.14

By Benoit Palop
Tech

The Birth Of The Universe Unfolds Through A Cosmic Dance In Sarh’s Latest Music Video

09.18.14

By The Creators Project
Stop Freaking Out About Facebook’s ‘Psychological Experiments’

07.03.14

By Martin Robbins
Music

This is What Electronic Music Smells Like

04.29.14

By Daniel Dylan Wray

The Latest

Photo by Ron Galella, Ltd./Ron Galella Collection via Getty Images

Music

Remember When Rick Rubin Held a Surprisingly Star-Studded Fake Funeral Connected to His Pioneering Hip Hop Label?

From Reverend Al Sharpton officiating, to a New Orleans-style procession, to a repast at a bowling alley, no one holds a fake funeral like Rick Rubin.

05.19.26

By Lauren Boisvert
Photo by Michael Ochs Archives/Getty Images

Music

3 Psych-Rock Albums That Sound Just as Good Today as They Did in Their Prime

These wildly underrated psych-rock albums still hold up decades later.

05.19.26

By Lauren Boisvert
Photo: Bobbi Lockyer/Refinery29 Australia – We Are Many Image Gallery / Getty Images

Life

‘Uniboob’ Is an Actual Medical Condition. Here’s How It Happens.

Doctors call it “bread-loafing.” Make of that what you will.

05.19.26

By Ashley Fike
Photo: O2O Creative / Getty Images

Life

The 37% Rule Says This Is How Many People You Should Date Before Choosing One

Get enough experience to know what you actually want

05.19.26

By Ashley Fike
Photo: Francesco Carta fotografo / Getty Images

Life

If You Feel Guilty All the Time, You Probably Have a High IQ. Here’s Why.

Of course Freud is involved.

05.19.26

By Ashley Fike